Lisa Franklin

Lisa Franklin is currently a Market Portfolio Manager at CareFirst BlueCross BlueShield leading the product strategy, discovery, design, and implementation process to launch both Individual and Group Medicare Advantage plans in the Maryland, District of Columbia, and Northern Virginia areas. Her focus is leading cross-functional teams to meet milestones of the product roadmap to meet both short and long-term strategic goals. Lisa previously worked at Johns Hopkins Healthcare as Product Development Manager in a similar role. She has over 4 years of experience leading the Medicare Advantage Bid process at multiple organizations with a passion for ensuring that data is the driving force for every element of the product lifecycle. In her spare time, she enjoys spending time with her husband and corgi, Turbo, as well as spinning and shopping (more online now!).